There is a lot of growth potential for innovation and efficiency in grocery delivery.
The discussion about the metaverse will inevitably be about living in a digital world and doing the same things in the physical world.
That includes grocery shopping and eating meals.
Both will be done through an eye lens where the experience of shopping in a supermarket may be better than in a physical form and when the demand for grocery delivery picks up a sense of convenience and time saving will unfold as consumers shop at home for groceries.
There are consumers who will enjoy getting out of their home to head to the supermarket, however, if a virtual experience in the metaverse can be customized where it can be done anywhere and not have to haul groceries home it will change the way consumers shop, like what happened with Amazon and other brands that deliver to the customer.
Look for new innovations in the grocery delivery space to continue. They will not just be physical changes but virtual too.
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